Monthly Archives: September 2010

Keyword Duplication

It seems that anytime someone realizes that there is a keyword out there that is drawing in a lot of traffic it suddenly becomes the next great thing. This means that the entire web community is going to be trying to use and will not only draw traffic from you, ..

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Keyword Duplication

Scribe 3.0: SEO Made Simple

Some people think search engine optimization is a dark and mysterious art. But for online writers and content producers, it’s really as simple as 1, 2, 3: First, you need the right keywords, so you understand the language your readers, customers, or clients are using when they search. Second, you need compelling content that people love and search engines know is relevant to those searchers.

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Scribe 3.0: SEO Made Simple

8 Bad Habits that Crush Your Creativity And Stifle Your Success

“The brain is a wonderful organ.

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8 Bad Habits that Crush Your Creativity And Stifle Your Success

Improving Click Through Rate

There are a number of things that you can look at that will help to improve your click through rate on your ads. The first thing you will need to discover is what the case of the problem is. Once you have done this you will better be able to ..

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Improving Click Through Rate

Tips To Improve Landing Pages

In order to get people to stay at your site you need to draw them in immediately with a quality landing page. Here are some tips to help make them better if you are not already using them: · Visible and relevant headlines · Ease of use and understanding · Clear and easy …

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Tips To Improve Landing Pages

Improve Ad Text for Better Results

When you are looking for any little bit to help improve your business, you will find that having the best ad text will help to create better results.

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Improve Ad Text for Better Results

Hints For Improving Your Quality Score

Everyone knows a high quality score will lead to more business as people will see that others are looking so they will want to be there as well. The most important thing to having a good quality score are to have strong keywords. By having good keywords you will drastically ..

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Hints For Improving Your Quality Score

Sweet! Adcenter Lets Advertisers Segment Search Traffic

One of the big advancements that made Yahoo advertising profitable again for a lot of advertisers was a new setting that allowed you to exclude the Yahoo search partner traffic and run your ads exclusively on Yahoo’s core search engine. With the transition to Adcenter, advertisers lost that control, and I personally wondered when/if Microsoft would roll out similar controls.

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Sweet! Adcenter Lets Advertisers Segment Search Traffic

Want People To Read Your Sales Page? Make It Scannable

There are two types of sales page readers: those who faithfully read every word, and those who skim until they get to the end. Since you want to sell to both of these groups, you have to know exactly how to capture and hold the attention of each — and doing so in the same sales page is no small feat. The good news is, you can use the same writing strategy to get each group to engage with what you’re reading … and ultimately to buy what you’re selling.

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Want People To Read Your Sales Page? Make It Scannable

Get a Bird’s Eye View of Automatic Placement Performance

I have to say I’m starting to dig how Google’s been rolling reporting features directly into the campaign tabs lately.

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Get a Bird’s Eye View of Automatic Placement Performance