Recently, my company brought together 60 of the web’s brightest minds to speak about influence for 60 seconds each. Yep.

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60 Ways to Increase Your Influence Online

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With all the beads, prayers, affirmations, “laws of abundance,” and other woo-woo business accoutrements flying around these days, you’d think there’s some fire sale promotion going on spirituality. Maybe it’s the rough economy, or the unsettling pace of change

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Is Spiritual Business a Contradiction in Terms?

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You hear it from us all the time… If you want to engage and influence, connect emotionally and then justify logically . That’s still true.

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The Force that Powers Persuasive Content (And 3 Ways to Intensify It)

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Usually we save all the sneaky tricks and techniques for the newsletter , but today I’m feeling rambunctious so I decided I’d uncork some of the good stuff. Don’t read today’s post unless you want to reach out and scoop more than your fair share of customers and sales. If you’re already making more money than you want, this one’s not for you.

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Dr. Evil’s 7 Tips for Achieving Worldwide Marketing Domination

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Launches have been on my mind a lot lately.

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How to Make More Sales With the Help of ELO

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Ever been so scared you can’t move? It’s a common reaction to a really scary situation. We know we’re in trouble

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How to Rescue Your Readers from Purchase Paralysis

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So many people all around the world have great ideas, products and services. And yet some businesses do well, and some fail. What separates the businesses that starve from the businesses who feast?

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10 Surefire Ways to Land More Customers

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You need to get the attention of a powerful internet marketer, A-list blogger, or busy CEO. Maybe you’ve got a brilliant idea for a joint venture that would make you both scads of money.

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6 Steps That Get Big Shots to Answer Your Email

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There’s a scene in “Mad Men”, the TV drama about a 1960s advertising agency. One of the junior copywriters is showing the Creative Director an ad he’s just written.

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Why You Shouldn’t Write for Other Writers

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