The following is a guest post from the Elisa Gabbert at Wordstream. If you’d like to guest post on PPCblog, shoot me an email anytime. Over at the WordStream blog, we’ve been running a series of interviews with search marketers who received unusually high scores using our AdWords Performance Grader, a free tool that scores your AdWords account relative to other advertisers with similar budgets
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5 AdWords Tips from PPC Masters
Posted in adwords, Analytics, conversion, google, internet marketing, Landing Pages, Links, marketing, PPC Strategies, Tips, tools, traffic, Uncategorized
Tagged Analytics, data, editor, halloween, internet marketing, Landing Pages, marketing, online-marketing, organic, Tips, traffic, vliet
Have you ever gotten so caught up in a deadline (or your own expectations) that writing anything at all felt … uncomfortable ? Too often as writers we measure ourselves by our level of productivity
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6 Ways to Supercharge Your Writing
Posted in Blog Psychology, Blogging, business, Content Marketing, Copywriting, Creativity, Editing, Landing Pages, marketing, News, Personal Branding, Persuasion, PPC Strategies, Productivity, Selling
Tagged business, Content Marketing, Editing, editor, Landing Pages, love, mind, News, parties, Productivity, Selling, time, twitter, writing
You’ve connected with a prospective client and you’re at your first meeting! It’s an exciting time in the life of any freelance marketer or copywriter. Unfortunately, this is also the moment when the seeds of disaster are often sown
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40 Questions You Need to Ask Every Copywriting Client
Posted in Blogging, business, Collaboration, Company, Copywriting, Entrepreneurship, Freelance Writing, google, Landing Pages, marketing, metrics, PPC Strategies, Selling, Tips, tools, video
Tagged business, editor, marketing, payment, person, picture, skype, tools, work, writer
Small adwords campaigns are relatively straightforward to run.
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How To Scale To Large Campaigns
Posted in adwords, google, Google Adwords, PPC Strategies
Tagged adwords, adwords-editor, editor, slice-the-data, update-multiple
Fresh out of college, I landed a job writing one-page sell sheets for a marketing company for $50 each. On an rare excellent day, I might do as many as two of these. Soon after, I found a freelance gig that would pay me $300 per article I wrote for an inter-organizational newsletter.
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How to NOT Get Paid to Write Online (And Make Money Doing It)
Posted in Blogging, business, Company, Content Marketing, Copywriting, google, marketing, News, PPC Strategies, Promotion, Selling, SEO Copywriting
Tagged audience, business, Content Marketing, Copywriting, editor, funny, house-on-google, internet, marketing, News, Promotion, readers, seo, SEO Copywriting, writing
Right here! PPCBlog! Well, we would say that…. But we do offer a free introductory course , and there are some fantastic resources out there, some you may not have heard about
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10 Great Places To Learn Adwords
Posted in adwords, Analytics, Copywriting, google, Google Adwords, Landing Pages, marketing, News, PPC Strategies, Tips, tools, video
Tagged adwords, alignnone-size-full, analysis, Copywriting, editor, Google Adwords, google-wonder, Landing Pages, learning-center, money, Tips, video
My name is not Johnny B. Truant. This isn’t meant to be any kind of a coming out
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How to Write Your Ass Off
Posted in Blogging, business, Copywriting, Creativity, marketing, News, PPC Strategies, SEO Copywriting
Tagged Copywriting, Creativity, critic, editor, family, financial, human-resources, johnny, life, light, marketing, News, radio, seo, SEO Copywriting
One “mistake” that we consistently see when conducting one of our AdWords account audit and strategy sessions or when beginning work with a new client is that the AdWords report center is not used effectively, or maybe even not at all. In order to know what is working, what is not working and how to make your account better you need to make use of this feature. You can access the report center by clicking the “Reporting” tab found at the top of the AdWords user interface and selecting reports.
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Make the most of your Google AdWords reports
Posted in Online Advertising, PPC Strategies
Tagged account, adwords, both-the-search, competition, data, editor, made-on-google, performance, placement, report
