Okay, so landing pages are the new wonder tactic for those running pay per click campaigns (Adwords in other words) via Google.
Follow this link:
What Makes a Good Landing Page?
Popularity: unranked [?]
Okay, so landing pages are the new wonder tactic for those running pay per click campaigns (Adwords in other words) via Google.
Follow this link:
What Makes a Good Landing Page?
Popularity: unranked [?]
If you’ve been around Copyblogger for a while, you know we rarely offer discounts on our products. Competing on price is not something we find very smart or appealing. Better to just make the best stuff around, right
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The Copyblogger Thanksgiving Sale!
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When I’m generating landing pages for PPC or SEO purposes, I’m always looking for quicker ways to deploy and maintain my personal and client sites. I’m a big fan of automating repetitive tasks, outsourcing, and making sure projects have less room for error and a more “templated” approach

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Review: The Genesis WordPress Theme Framework
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Welcome to The Lede . Every week I’ll be digging up and linking to stories, news, and opinion relevant to online marketing and copywriting. Email, social media, innovation, SEO, productivity, mobile, conversion, publishing, and everything in between

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Introducing The Lede — A Copywriting and Online Marketing Sheet
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If there’s an art to email marketing , it’s being able to write messages that are simultaneously : Interesting content, and Persuasive sales pitches Unfortunately, most emails are either pure content or pure pitch. But when you merge those two elements, you can see a large (and long term) increase in sales. I’m going to give you precise examples of what I mean

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3 Tested Email Marketing Templates You Can Use Right Now
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Recently, I asked the Copyblogger tribe over on Google+ to name their biggest writing challenge. From the many responses, a pattern developed: How to get started How to cut the fluff How to finish These three issues are really symptoms of the same painful problem, which boils down to not clearly understanding what you’re trying to accomplish with your writing. Don’t worry … it’s a fairly common ailment

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The 5-Step Process that Solves Three Painful Writing Problems
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On Stranger Tides is just one more in the long line of big budget Hollywood movies. Or is it? Actually, it happens to be just another movie that Johnny Depp refused to appear in for anything short of $42,000,000.

Excerpt from:
The Johnny Depp Guide to Mesmerizing Marketing
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A lot happened over the summer while the Wrap was on hiatus.

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Weird Marketing, Irresistible Copy, and More: The Copyblogger Weekly Wrap
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Nassim Nicholas Taleb wrote about the black swan — the impossible-to-predict event that changes everything. The terrorist attack, the earthquake, the worldwide economic meltdown. But in the world we live in now, it’s the white swan — the ordinary, predictable event — that’s becoming rare

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How to Master the One Trait That Makes You Unstoppable
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I’m going to tell you a secret. It’s a copywriting secret that the immortals — from Aristotle to Ogilvy to Draper — have known, but few have stated as directly as I’m about to.

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The Art of Irresistible Copywriting
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