This week on The Lede … What really works on Twitter One thing social media copywriters should never do 9 productive social media hacks A reminder of the power of the original social media If you just can’t wait for The Lede every Saturday, and you want even more practical, useable links than the seven we highlight here every week, follow @copyblogger on Twitter . It’s painless
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7 Smashing Social Media Marketing Links
Posted in Blogging, business, Content Marketing, Freelance Writing, Links, marketing, News, PPC Strategies, Social Media Marketing, tools, traffic
Tagged business, Content Marketing, freelance, Freelance Writing, goals, guide, links, media, online, power, tools, twitter, writers
What if getting big PR and media exposure for your business or idea were no longer out of your reach or budget? What if you could “inject” your name or brand into a national or international story of your choosing, becoming part of the story yourself?
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David Meerman Scott on Newsjacking Your Way to Tons of Media Exposure
Posted in business, Company, Featured, internet marketing, marketing, News, PPC Strategies, radio
Tagged breaking-news, business, flash, generate-tons, internet marketing, marketing, media, media-coverage, News, newsjacking, radio, reach-or-budget, smart, smart-people
Over the past few years, I’ve conducted a number of focus groups on subjects ranging from email marketing to blogging. When I ask participants why they’ve chosen to receive emails from a particular source, read a specific blogger, or follow a certain Twitter user, they give me a variation on the same answer: “Because I like their unique point of view.” Readers will only listen to you if you’re giving them something they can’t find anywhere else . Why would they pay attention to you if you’re saying the same things that everyone one else is saying?
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A Tested Social Media Success Formula: Talk as Yourself, Not about Yourself
Posted in Blogging, Email Marketing, Featured, marketing, News, PPC Strategies, Social Media Marketing
Tagged advice, daily, echo, featured, media, media-success, News, personal, regurgitation, social, Social Media Marketing, tested-social, unique, words
In just over one year, the Prose Theme for WordPress has become (in many different shapes, sizes, and colors) the face of some of the biggest publishers working online today. Ironically, some of the biggest publishers working online today are actually just normal people, doing it all themselves , with nothing more than a laptop and a kitchen table. Prose + Genesis is helping individuals build media companies.
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Point and Click Design Control with the Prose Theme for WordPress
Posted in business, Design, Featured, marketing, PPC Strategies, Social Media Marketing, Wordpress Themes
Tagged business, facebook, featured, further-reading, genesis, marketing, media, price, words, writer, writing
Copyblogger Media is a company that was built on two blog posts per week. In the early days it was just Brian, and those two posts.
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The 3 Kinds of Writing That Can Build a Business
Posted in Blogging, business, Company, Copywriting, Design, Featured, internet marketing, marketing, PPC Strategies, radio
Tagged advice, design, facebook, internet, marketing, media, radio, reading, smart-people, writing
During his career he was loved, hated, admired, dissed, fought over … but never ignored.
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The Picasso Guide to Becoming a Social Media Legend
Posted in business, Content Marketing, Copywriting, Creativity, Design, marketing, PPC Strategies, Social Media Marketing, traffic, video
Tagged business, career, delicious, design, media, painter, small-business, social, Social Media Marketing, traffic, trinidad, video, work
Facebook likes to keep us on our toes, right? They continue to evolve, thanks in part to the new competition from Google+.
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How to Use 3 New Facebook Features for Better Social Media Marketing
Posted in Content Marketing, google, marketing, News, PPC Strategies, Social Media Marketing, tutorials
Tagged Content Marketing, delicious, facebook-page, friends, marketing, media, News, office, people, photos, Social Media Marketing, stories, ticker, time, tutorials
I like to use these Weekly Wrap intros to feature interesting industry news and tidbits, not to talk about myself and the cool things I’ve been up to. Note: All previous intros that violate this principle have been random coincidences resulting in accidental self-aggrandizement
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Firefly Creativity, Writing Process Tips, and Twitter Resources Galore: The Copyblogger Weekly Wrap
Posted in Blogging, business, Content Marketing, Copywriting, Creativity, google, Links, marketing, News, PPC Strategies, Selling, Tips
Tagged Creativity, delicious, guide, life, marketing, media, painful-writing, Selling, Tips, weekly-wrap
Ever had a great idea, and then started to doubt yourself? Or maybe you’ve already executed on that great idea, but you’re hesitating to launch.
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When You Absolutely, Positively Must Know if Your Content Will Rock … Do This
Posted in Blog Psychology, Blogging, business, Content Marketing, Copywriting, Creativity, Entrepreneurship, internet marketing, marketing, Persuasion, PPC Strategies, Selling, Social Media Marketing
Tagged article, business, Creativity, Entrepreneurship, ideas, imagination, internet marketing, marketing, media, Persuasion, research, Selling, Social Media Marketing, warner-music, wilco
Let’s face facts. Most online content is lousy
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The 3-Step Cure for Boring, Useless Content
Posted in business, Company, conferences, Content Marketing, Copywriting, marketing, PPC Strategies, video
Tagged business, conferences, content, Content Marketing, customer, fifth-estate, houston, marketing, media, media-strategy, online-marketing, press, useless-content, video, winning-social
