I’ve never appreciated classic literature. I read Hawthorne and I get bored

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Captivate Your Readers with a Marketing Story that Sells
I’ve never appreciated classic literature. I read Hawthorne and I get bored

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Captivate Your Readers with a Marketing Story that Sells
Posted in business, conversion, Copywriting, marketing, Persuasion, PPC Strategies, Selling
Tagged attention, business, Copywriting, guitar, ideas, person, Persuasion, story

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Copyblogger Weekly Wrap: Week of September 19, 2010
Posted in Blogging, business, Copywriting, Email Marketing, marketing, News, PPC Strategies, Productivity, SEO Copywriting, video
Tagged business, Copywriting, game, guide, house, iphone, marketing, online, online-marketing, people, person, power, social
Dean: Did you know you can use your blog to make money offline? Blogger: Offline? What is this “offline” you speak of?

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A Four-Step Guide to Generating Sales Leads from Your Blog
Posted in Blogging, business, Copywriting, Freelance Writing, marketing, News, PPC Strategies, Selling, SEO Copywriting, Tips, traffic, video
Tagged Copywriting, Freelance Writing, internet, News, pdf, person, traffic, work, writing
You hear it from us all the time… If you want to engage and influence, connect emotionally and then justify logically . That’s still true.

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The Force that Powers Persuasive Content (And 3 Ways to Intensify It)
Posted in Blogging, business, Content Marketing, Copywriting, marketing, Personal Branding, Persuasion, PPC Strategies, SEO Copywriting, Tips
Tagged audience, business, content, Copywriting, expectations, internet, marketing, person, Personal Branding, seo, SEO Copywriting, time, Tips
Are you thinking of starting a web business?

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Eight Questions To Ask Before You Start A Business
You need to get the attention of a powerful internet marketer, A-list blogger, or busy CEO. Maybe you’ve got a brilliant idea for a joint venture that would make you both scads of money.

Posted in Collaboration, Copywriting, Persuasion, PPC Strategies, SEO Copywriting, tools
Tagged attention, history, person, reader, seo, SEO Copywriting, woman, writing
This is another addition to our ongoing series of tutorials and case studies on landing pages that work. Jill Mitchell wants to increase awareness and sales of her one-of-a-kind French vintage objects that she sells on Etsy and Ebay. She also wants more visiblity and sales for her buying tours of Provence

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Landing Page Makeover Clinic #25: LeTrip.org
Posted in business, Copywriting, Landing Pages, marketing, News, PPC Strategies, Selling, SEO Copywriting, traffic
Tagged antiques, clients, Copywriting, facebook, gift, mood, online, person, search-engine, Selling, seo, SEO Copywriting, thoughts, tour
Posted in Content Marketing, Copywriting, PPC Strategies
Tagged business, charlie-gilkey, Content Marketing, Copywriting, family, logic, marketing, person, power, reader, sales, sales-boosting, seo, week
There are worse things in life than death. Have you ever spent an evening with an insurance salesman? ~Woody Allen You’ve got to feel for insurance salesmen.

Posted in Content Marketing, Copywriting, PPC Strategies, Selling
Tagged communication, Content Marketing, Copywriting, customer, highly-relevant, internet marketing, market, marketing, person, product, seo, smart