In 1984, two artists used a simple process to create a story that captivated an audience for years and generated billions of dollars in revenue. That same process is being used today by a master copywriter to attract hundreds of thousands of paying subscribers
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What Does it Take to Write a Billion-Dollar Marketing Story?
Posted in Analytics, business, Content Marketing, Copywriting, Design, Featured, google, marketing, Personal Branding, PPC Strategies, Promotion, Selling, Social Media Marketing, video
Tagged Analytics, attention, business, design, marketing, Personal Branding, personality, Promotion, reader, small-business, Social Media Marketing
In my opinion, the most powerful social media profile you can use is the LinkedIn profile. Most powerful that is, if you are looking to do more business and/or achieve your professional goals
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7 Quick Ways to Turn Your LinkedIn Profile into a Social Media Marketing Workhorse
Posted in business, Company, google, Headlines, marketing, News, Personal Branding, PPC Strategies, Selling, SEO Copywriting, Social Media Marketing, Tips, video
Tagged business, creator, delicious, Headlines, opinion, Personal Branding, reading, search, Selling, SEO Copywriting, time, video
On the snowy, northeastern Christmas of my 11th year, our parents gathered all five kids around the kitchen table to deliver the news.
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3 Simple Techniques to Getting Your Message Seen, Heard and Out There into The World
Posted in Blog Psychology, Blogging, business, Company, Content Marketing, conversion, Copywriting, Creativity, Email Marketing, Entrepreneurship, Freelance Writing, google, Headlines, internet marketing, List Building, marketing, News, Personal Branding, Persuasion, PPC Strategies, Promotion, Selling, Social Media Marketing, video
Tagged business, christmas, clients, conversion, Entrepreneurship, internet marketing, message, News, Personal Branding, Promotion, prospects, video
As a professional copywriter, there’s one question that tends to pop up constantly from my readers and clients … “Can you teach me to write like you ?” My knee-jerk answer is usually something like, “Um.
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3 Steps to Finding Your True Writing Voice
Posted in Blog Psychology, Blogging, business, Content Marketing, conversion, Copywriting, Creativity, Editing, Email Marketing, Freelance Writing, Grammar, Headlines, internet marketing, link-building, Links, List Building, marketing, Paid Content, Personal Branding, Persuasion, PPC Strategies, Selling, SEO Copywriting, Social Media Marketing, Tips, traffic
Tagged business, conversion, Copywriting, Creativity, french, List Building, marketing, paid content, Personal Branding, Persuasion, voice, words, work
A few weeks ago I decided to open up my coaching services for one day only.
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Why Nobody Cares About Your Content (And What to do About it)
Posted in Blogging, conversion, Copywriting, Headlines, Landing Pages, marketing, Personal Branding, PPC Strategies
Tagged audience, biggest, clients, conversion, emphasis, focus, personal, Personal Branding, posts, reader, readers
Is it just me, or is the whole starving artist thing highly overrated?
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5 Crippling Beliefs That Keep Writers Penniless and Mired in Mediocrity
Posted in Blog Psychology, Blogging, Copywriting, Creativity, Freelance Writing, Landing Pages, News, Personal Branding, Persuasion, PPC Strategies, video
Tagged attention, Creativity, Landing Pages, News, Personal Branding, video, voice, world
The Jersey Shore is back and up to its old antics again. My guess — you being a respectable content marketer who finds that sort of display crude, irresponsible and embarrassing — is that you’re not tuning in.
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The Jersey Shore Guide to Irresistible Personal Branding
Posted in Blogging, business, Content Marketing, google, marketing, Personal Branding, PPC Strategies, Selling
Tagged business, Content Marketing, halloween, jersey, network, oddities, outspoken, people, personal, Personal Branding, season, snooki, train
I grew up hearing the story of Cinderella, whose cruel stepmother forced her to work as a servant in her own home. She spent her days tending the fire, washing and cooking for her evil stepsisters. She dreamed of a better life.
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The Cinderella Guide to Radically Transforming Your Business
Posted in business, Creativity, Entrepreneurship, marketing, Personal Branding, PPC Strategies, Tips
Tagged business, cinderella, design, Entrepreneurship, fire, house, kitchen, marketing, people, Personal Branding, slipper, story, transformation, women
There are countless blogs and articles on the web that proclaim the importance of building a unique brand.
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125 Tips for Building an Irresistible Brand
Posted in Blogging, business, Company, Content Marketing, Copywriting, Creativity, Entrepreneurship, internet marketing, marketing, News, Personal Branding, PPC Strategies, Promotion, Selling, Tips, traffic, video, yahoo
Tagged business, Creativity, design, internet marketing, language, marketing, Personal Branding, personality, plans, shopping, video, work
I don’t understand air travel in the least. I mean, I’m on a plane as I’m writing this, and really, the physics of the whole thing are astounding when you stop to think about it.
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Copyblogger Weekly Wrap: Week of October 11, 2010
Posted in Blogging, Copywriting, marketing, Personal Branding, PPC Strategies, Selling, Tips
Tagged Copywriting, fields-sessions, interview, madonna, marketing, people, Personal Branding, prose, seat, Selling, storytelling, Tips, week, writing-process
