Tag Archive | "research"

7 Marketing Links You’d Be Crazy to Ignore

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7 Marketing Links You’d Be Crazy to Ignore


The best (and shortest) business book ever written. Why visualizing your success could actually be hurting your chances for success

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7 Marketing Links You’d Be Crazy to Ignore

Popularity: 4% [?]

Posted in business, Content Marketing, Copywriting, Email Marketing, google, Links, marketing, PPC Strategies, ProductivityComments (0)

The Secret of The Successful Copywriter

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The Secret of The Successful Copywriter


A copywriter was struggling deeply with his business. He was getting clients and jobs, but his words weren’t making sales, and his clients rarely called him back. A friend of his — who had taken up the trade much later than he had — was doing surprisingly well.

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The Secret of The Successful Copywriter

Popularity: 1% [?]

Posted in business, Content Marketing, Copywriting, Design, Featured, marketing, PPC Strategies, radio, SellingComments (0)

The 5 Keys to Content Marketing Mastery

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The 5 Keys to Content Marketing Mastery


What does it take to be the best? The best copywriter, the best graphic designer, the blogger, the best content marketer? The off-the-cuff answer is 10,000 hours , popularized by the great Malcolm Gladwell book Outliers .

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The 5 Keys to Content Marketing Mastery

Popularity: 1% [?]

Posted in Blogging, Content Marketing, conversion, Copywriting, Design, Email Marketing, Featured, Landing Pages, marketing, metrics, PPC Strategies, SellingComments (0)

Introducing The Lede: A Copywriting and Online Marketing Sheet

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Introducing The Lede: A Copywriting and Online Marketing Sheet


Welcome to The Lede . Every week I’ll be digging up and linking to stories, news, and opinion relevant to online marketing and copywriting. Email, social media, innovation, SEO, productivity, mobile, conversion, publishing, and everything in between

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Introducing The Lede: A Copywriting and Online Marketing Sheet

Popularity: 1% [?]

Posted in adwords, Affiliate Marketing, Analytics, Blog Psychology, Blogging, business, Content Marketing, conversion, Copywriting, Creativity, Design, Email Marketing, Entrepreneurship, Freelance Writing, google, Headlines, internet marketing, Keyword Research, Landing Pages, Links, List Building, marketing, metrics, News, Persuasion, PPC Strategies, Productivity, Selling, SEO Copywriting, Social Media Marketing, Tips, Traditional Media, trafficComments (0)

When You Absolutely, Positively Must Know if Your Content Will Rock … Do This

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When You Absolutely, Positively Must Know if Your Content Will Rock … Do This


Ever had a great idea, and then started to doubt yourself? Or maybe you’ve already executed on that great idea, but you’re hesitating to launch.

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When You Absolutely, Positively Must Know if Your Content Will Rock … Do This

Popularity: 1% [?]

Posted in Blog Psychology, Blogging, business, Content Marketing, Copywriting, Creativity, Entrepreneurship, internet marketing, marketing, Persuasion, PPC Strategies, Selling, Social Media MarketingComments (0)

PPCblog’s Greatest Hits – A Compilation of Our Best Posts!

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PPCblog’s Greatest Hits – A Compilation of Our Best Posts!


Eventually, everybody gets to the point that they need a greatest hits compilation… here’s PPCblog’s… We’ve gone through and hand-picked our favourite and most helpful PPC blog posts, categorized for your viewing enjoyment.  As we continue to provide helpful guides and advice on the world of paid search, we’ll keep this page updated, so please share it with friends and colleagues who are interested in the world of PPC!

Popularity: 2% [?]

Posted in adwords, Affiliate Marketing, Analytics, business, Copywriting, Facebook Ads, google, Google Adwords, Headlines, Keyword Research, Landing Pages, marketing, PPC Strategies, PPC Tools, Selling, Tips, tools, traffic, Uncategorized, yahooComments (0)

How to Kill Writer’s Block and Become a Master Copywriter in Only 3 Hours a Day

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How to Kill Writer’s Block and Become a Master Copywriter in Only 3 Hours a Day


Legendary copywriter Eugene Schwartz created a system of working that, before he was finished, enabled him to write nine books (including the classic Breakthrough Advertising ), dozens and dozens of successful ads, and countless articles for well-known publications all over the world.

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How to Kill Writer’s Block and Become a Master Copywriter in Only 3 Hours a Day

Popularity: 1% [?]

Posted in business, Copywriting, Creativity, Freelance Writing, marketing, PPC Strategies, Productivity, radioComments (0)

Big Changes: Adcenter Trademark Policy Updated

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Big Changes: Adcenter Trademark Policy Updated


Microsoft dropped a big piece of news last week: they’re bringing their trademark use policies closer to Google’s.  In the past Microsoft had a similar policy to Google, but when they took over PPC for Yahoo they adopted Yahoo’s archaic trademark editorial policies. As of March 3rd , Microsoft Adcenter will once again allow bidding on trademarked terms and use of competitors’ trademarks in your ad text under certain circumstances: Use of a competitor’s trademark  in ads only may be allowed if its use is truthful and lawful, for example, if: Your ad compares your own product’s attributes to those of your competitor’s product, as represented by independent, third-party research

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Big Changes: Adcenter Trademark Policy Updated

Popularity: 9% [?]

Posted in adwords, Geo Targeting, google, Google Adwords, microsoft, Microsoft Adcenter, News, PPC Strategies, yahooComments (1)

Why Everyone Hopes You’ll Be the Hero

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Why Everyone Hopes You’ll Be the Hero


I walked into the small, yellow audition room and stopped twelve feet in front of the cheap plastic fold-out table. There were three of them sitting in there, bored, distracted, glancing at their watches.

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Why Everyone Hopes You’ll Be the Hero

Popularity: 8% [?]

Posted in business, Company, Creativity, Entrepreneurship, marketing, PPC StrategiesComments (0)

Want More Copywriting Clients? Here’s a Surprising Way to Find Them

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Want More Copywriting Clients? Here’s a Surprising Way to Find Them


As a freelance copywriter, I’ve put together a nice portfolio of major corporate clients, ranging from Bay State Gas to Pizzeria Uno.

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Want More Copywriting Clients? Here’s a Surprising Way to Find Them

Popularity: 3% [?]

Posted in business, Company, Content Marketing, Copywriting, Freelance Writing, internet marketing, marketing, News, PPC Strategies, Productivity, TipsComments (0)



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