Tag Archives: subject

The 4 Words That Will Get Your Email Opened

“You Are Not Alone” In two and a half years of sending all kinds of emails to all kinds of lists, the simple phrase “You Are Not Alone” is the most-opened subject line I’ve ever seen — by far. Because Aweber counts each email that’s been opened, even if they’re from the same user, that single subject line has had an average open rate of 90% , and has surpassed the 100% mark several times . I’ve seen this subject line used successfully on emails ranging from content marketing to personal development to potty training , with a dozen verticals in between

Read the rest here:
The 4 Words That Will Get Your Email Opened

5 Tips for Better Results with Mobile Email Marketing

Picture this scene. A reader of your blog and a loyal subscriber gets a new mobile device

Go here to read the rest:
5 Tips for Better Results with Mobile Email Marketing

The Three Key Elements of Irresistible Email Subject Lines

Email is back. Despite repeated proclamations of its extinction, rumors of the death of email marketing have been greatly exaggerated — especially since email and social media are a powerful combination. You might not reach the average college freshman , but for slightly older types (you know, the ones with the money), email is still the way to go in many lucrative mainstream niches

Go here to read the rest:
The Three Key Elements of Irresistible Email Subject Lines

Click Fraud on Google and Yahoo

This is one the best articles I have read about the subject of click fraud. Business Week – The Dark Side of PPC Finally someone digs into the numbers and gives examples of how a Paid To Read click ring works. This is also a reason why MSFT does not have click fraud issues at the moment, however

See the original post here:
Click Fraud on Google and Yahoo